![]() 08/19/2016 at 10:15 • Filed to: None | ![]() | ![]() |
I kind of love them.
Now, if I’d been around in the late ’50s, my money would have gone into a DeSoto FireFlite, but the Edsel is still has its own charm, even with the gaping schnoz.
![]() 08/19/2016 at 10:18 |
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Was it really hated or was it just a flop because Ford build a car to compete with itself?
![]() 08/19/2016 at 10:19 |
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I kinda love them too.
![]() 08/19/2016 at 10:20 |
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They were ugly, had reliability issues, and launched right as a recession hit. Mostly, though, they were touted as some kind of ground-shaking breakthrough in automobiles and turned out to be just a car. They over-promised and under-delivered.
![]() 08/19/2016 at 10:20 |
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I agree, now GIMME!
![]() 08/19/2016 at 10:20 |
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Nailed it!
Although I’d still love one, and would put a huge Procharger behind the schnoz.
![]() 08/19/2016 at 10:24 |
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A car an Oppositelock reader likes
I think that’s explanation enough for low sales
![]() 08/19/2016 at 10:27 |
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The Edsel stylists were gambling on a revival of narrow grill design elements and a move away from the existing fin design school toward squared designs with sideways fins and lost big. A little bit too radical, a little bit too early - other brands pulled off parts of that within a few years (or continued what they had been doing) and either soldiered through or reversed.
It was meant to be a car for the LL Bean demographic (SOPHISTICATED LUMBERJACK OUTDOORS MAN), but due to that demographic taking a hit with an economic slump, increased upward movement of the Ford big models and being unsure whether that slotted Edsel right next to Mercury or below it, combined with new car line teething problems (Edsels with parts missing)...
Bottom line: looks + sales mismanagement + vanished market + ordinary Murphy’s Law = no Edsel.
![]() 08/19/2016 at 10:29 |
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It had a vagina for a face.
Somebody had to say it. But really it was just pointless, since it was competing with Ford’s own cars.
![]() 08/19/2016 at 10:34 |
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People flipped the fuck out over the front end styling of the ‘58. Early autojourno discomfort with it being kind of awkward snowballed into a Katamari Hate Ball in the auto press and the public at large were put off a bit as well. Which is hardly fair - they were just gambling on one particular take of a return to narrow center grill styles and lost.
Here’s a LaSalle concept from ‘41 - the sort of thing they were trying to call back to.
![]() 08/19/2016 at 10:41 |
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A sleeper Edsel would be extremely cool. A blown 410 would make it even cooler.
![]() 08/19/2016 at 10:42 |
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People think they look good now because we like anything *vintage*, but at the time it really must've been pretty awkward.
![]() 08/19/2016 at 10:43 |
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yep. it was massively over-hyped, and they tried to wedge it in between Ford and Mercury where there was hardly any room anyway.
![]() 08/19/2016 at 10:47 |
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There was room when they planned it, or they had reason to believe there was... but fastforward several years into a slump with Ford moving a little bit upmarket, and the market space got #rekt.
![]() 08/19/2016 at 10:58 |
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Pontiac Aztek: a future classic?
![]() 08/19/2016 at 11:01 |
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I just feel like I need to include a photo of an Edsel at an autocross.
![]() 08/19/2016 at 11:02 |
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Like No Man’s Sky!
![]() 08/19/2016 at 11:14 |
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DeLorean: ugly car that starred in a movie series which became a cultural phenomenon
Aztek: ugly car that starred in a TV series which became a cultural phenomenon
Math checks out. Give it about 20 years
![]() 08/19/2016 at 11:18 |
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Now I can justify hoarding ones that have lower mileage and haven't been destroyed by people that buy them with their tax checks.
![]() 08/19/2016 at 11:19 |
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My favorite isa bit rare. It also was in an episode of Doctor Who.
![]() 08/19/2016 at 11:45 |
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?
![]() 08/19/2016 at 11:46 |
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This killed it. This styling made the car into a joke. They called it the flying vagina .
![]() 08/19/2016 at 11:50 |
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That should be Oppo’s new subtitle.
![]() 08/19/2016 at 11:53 |
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Universal Studios?
![]() 08/19/2016 at 12:53 |
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Yes, actually.
![]() 08/19/2016 at 16:20 |
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BIG on the reliability issues........ they were one of THE great examples of what a lemon was.......
![]() 08/19/2016 at 17:31 |
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I am sure it was a combination of issues. But for me it has to be that front design. The rest of the design is appealing but that grill is too much. It is the same reason I do not like the Veyron’s front. I understand the history of their grill but it just ruins the design for me.